Rooted in Service, Strengthening Communities One Market at a Time
Anchored Market Ventures was built on a simple belief: well-run farmers markets strengthen communities, support small businesses, and create meaningful local impact.
Founded by Bill Davenport, a retired U.S. Navy Chief and veteran entrepreneur, Anchored Market Ventures exists to elevate the farmers market experience, for vendors, shoppers, and the communities they serve.
After more than 20 years of military service, Bill transitioned from leading teams in high-accountability environments to supporting farmers, makers, and small-business owners through professionally operated local markets. What began as a single market quickly grew into a broader mission: raise standards, improve education, and build sustainable market ecosystems that work for everyone involved.
Today, Anchored Market Ventures operates multiple farmers markets across Florida’s Panhandle and supports vendors and market managers nationwide through education, resources, and practical tools. This includes books, digital products, workshops, and ongoing education through the Farmers Market Junction Newsletter, the Vendor’s Edge Podcast, and the Anchored Market Ventures YouTube channel.
Anchored Market Ventures is also the founding organization behind the Florida Alliance of Farmers Markets, a statewide initiative focused on education, collaboration, and strengthening farmers markets across Florida through shared standards, resources, and advocacy.
We are proudly veteran-owned, family-driven, and committed to professionalism, transparency, and long-term sustainability. Our focus is simple: run strong markets, support serious vendors, educate the industry, and help communities thrive, one market at a time.
If you’re looking to grow, learn, connect, or be part of something built with purpose and integrity, you’re in the right place.
– Bill Davenport
Founder, Anchored Market Ventures & Florida Alliance of Farmers Markets


Anchored Market Ventures transformed our market experience with their support and resources for vendors and community.
Mike Dupree
The education and tools provided by Anchored Market Ventures have truly helped our local farmers and vendors.
Mary Steiner
★★★★★
★★★★★
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marketmanager@anchoredmarketventures.com
1-904-234-7260
© 2025. All rights reserved.
Panama City, FL 32405
Anchored Market Ventures is the #1 resource for Farmers Market Vendors and Market Managers in the U.S.
Every purchase fuels future vendor grants through The Anchored Foundation Fund.
